Bill Ford’s “painful sacrifices”
“We will be making painful sacrifices to protect Ford's heritage and secure our future," Chairman and Chief Executive Bill Ford said in a statement. "Going forward, we will be able to deliver more innovative products, better returns for our shareholders and stability in the communities where we operate.”
… “We must be guided by our long-term goals of building our brands, satisfying customers, developing strong products, accelerating innovation, and, most importantly, producing a sustainable profit from our automotive business.”
Bill Ford , Chairman and Chief Executive, Ford Motor Co.
Dee-Ann Durbin, “Ford Slashing Up to 30,000 Jobs by 2012,” AP,
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